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At Naari by Aarti, your privacy is of the utmost importance to us. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you visit or make a purchase from our website https://naaribyaarti.com (the “Site”).
By accessing or using our Site, you agree to the terms of this Privacy Policy. If you do not agree, please discontinue use of the Site.
1. INFORMATION WE COLLECT
We collect both automatically gathered information and information you provide directly:
(a) Automatically Collected Information
When you interact with our Site, we may automatically collect data such as:
- Browser type, version, and device information.
- IP address, location (based on IP), and time zone.
- Pages/products you view, clicks, and navigation patterns.
- Cookies, log files, web beacons, and similar technologies used to track user activity.
(b) Information You Provide Directly
When you voluntarily share data with us, for example by placing an order or subscribing to our newsletter, we may collect:
- Full name, email address, phone number.
- Shipping and billing addresses.
- Payment details for order processing (processed securely via our payment partners).
Together, this data is referred to as “Personal Information.”
2. HOW WE USE YOUR INFORMATION
We use your Personal Information for the following purposes:
- Order Processing: To process, fulfill, and deliver your purchases, including payment verification and shipping.
- Communication: To contact you about your orders, respond to inquiries, and provide customer support.
- Improvement: To analyze trends, enhance site performance, and improve user experience.
- Security: To detect, investigate, and prevent fraud or unauthorized activities.
- Marketing (with consent): To send promotional offers, newsletters, and updates if you have opted in.
3. SHARING YOUR INFORMATION
We do not sell or rent your personal information. However, we may share it with trusted third parties for business purposes, such as:
- E-commerce platform providers (WordPress/WooCommerce) for site functionality.
- Payment processors and shipping partners to complete your orders.
- Analytics and marketing partners (e.g., Google Analytics) to help us understand site performance and user preferences.
We may also disclose information:
- If required by law, regulation, or legal process.
- To enforce our Terms & Conditions or protect our rights, safety, or property.
4. ADVERTISING & MARKETING
We may use your information for personalized advertising and retargeting. This may involve third-party services such as:
- Facebook Ads
- Google Ads
- Bing Ads
You may opt out of targeted advertising by adjusting your preferences via:
5. COOKIES & TRACKING TECHNOLOGIES
We use cookies and similar tracking technologies to:
- Enable core site functionality.
- Improve your browsing and shopping experience.
- Analyze traffic and performance.
- Deliver tailored advertisements.
You may disable cookies in your browser settings, but doing so may limit some features or functionality of the Site.
6. YOUR RIGHTS
Depending on your jurisdiction, you may have the following rights regarding your Personal Information:
- Access & Portability: Request a copy of your personal data.
- Correction: Request that we update or correct inaccurate data.
- Deletion: Request that we delete your personal data (subject to legal and contractual obligations).
- Withdraw Consent: Opt out of marketing communications at any time by following unsubscribe instructions or contacting us.
If you are an EU/EEA resident, these rights align with the General Data Protection Regulation (GDPR).
7. DATA RETENTION
We retain Personal Information only as long as necessary to:
- Fulfill orders and provide services.
- Comply with legal, tax, or regulatory obligations.
- Improve our services and customer experience.
You may request deletion of your data at any time, subject to applicable laws.
8. SECURITY OF YOUR INFORMATION
We implement industry-standard technical and organizational safeguards to protect your Personal Information. While no system can guarantee 100% security, we strive to use commercially acceptable practices to protect against unauthorized access, disclosure, or misuse.
9. CHILDREN’S PRIVACY
Our Site is not directed to individuals under the age of majority in their jurisdiction. We do not knowingly collect personal data from minors. If we become aware that we have inadvertently collected such data, we will take steps to delete it.
10. CHANGES TO THIS POLICY
We may update this Privacy Policy from time to time to reflect changes in practices, technology, or legal requirements. Updates will be posted on this page with the “Last Updated” date.
Your continued use of the Site following changes constitutes acceptance of the updated Policy.
11. CONTACT US
For any queries regarding these Terms & Conditions, please contact us at:
Naari by Aarti
Email: contact@naaribyaarti.com
Address: Pune, Maharashtra – 411057, India